Wednesday, February 29, 2012

Who wants to be on (RED)'s Facebook cover photo?


Our Facebook cover photo is full of (2015)QUILT panels and we want your panel to be on there too. How? That’s easy…

Create a panel on the (2015)QUILT to fight for an AIDS Free Generation by 2015. Be creative. Be inspired. Be (RED). You can even get one of the Killers' (RED) songs for free (check out the others on iTunes).

Post your panel to (RED)’s Facebook page or tweet @joinred the link to your panel for the chance of being featured. The deadline to submit a panel for our Facebook cover is 11PM EST/ 8PM PST on Sunday March 4th – we'll be picking our favorites next week.

We can’t wait to see them!

Monday, February 27, 2012

The AIDS Memorial Quilt: A brief history of the quilt that comforted and motivated a movement



Guest post by ONE blog contributor Paulena Papagiannis

As you know, ONE and (RED) launched the vibrant and inspiring (2015)QUILT, a digital patchwork quilt designed to bring people together at this critical juncture in the fight against AIDS, last year on World AIDS Day. After more than 30 years of battling this devastating disease, we know how to limit its spread, treat its symptoms and effectively eradicate its presence from the planet. To date, more than 51,000 of you have shown your support by creating your very own panels. They stand as a testament to your dedication and to the nearness of an AIDS-free world.

But things weren’t always so hopeful. The (2015)QUILT, which draws its inspiration from a physical quilt called the AIDS Memorial Quilt, is the brainchild of Cleve Jones, a prominent gay rights activist from San Francisco. At a 1985 march honoring slain San Francisco Supervisor Harvey Milk and Mayor George Moscone, mourners recorded on placards the names of city residents lost to AIDS. They then mounted the signs onto the walls of the Federal Building, blanketing the sides with their tributes. When Jones stepped back to admire their statement, he saw a quilt.


His vision became a reality through the NAMES Project Foundation. The organization encouraged people to create quilt panels commemorating loved ones lost to AIDS and send them to the San Francisco office. Within two years, nearly 2,000 people around the country had sent their panels to California, where they became something more than the sum of their parts. The quilt provided an opportunity for collective grief and healing in a world that was largely intolerant of people with HIV.

In the 20 years since its inception, the quilt has continued to grow, serving as a tool for raising awareness, eliminating stigma, and inspiring action. At 54 tons, with more than 47,000 panels dedicated to twice as many individuals, the massive memorial is the largest piece of community folk art in the world. But it’s time for the quilt to stop growing. The tally of lives lost is high — but so is the number of people dedicated to making this disease history. Now.


If you haven’t made a panel yet, you can still add your colors to the 2015(QUILT). Create, browse, admire and be inspired!


Friday, February 24, 2012

How Africa Tweets – An Infographic



We love this - social networking for social good. 
Read more about the topic here

Monday, February 20, 2012

Fingers Crossed!




The Apple App Store is expected to hit 25 BILLION downloads worldwide soon! The App Store wants to say thanks - Download the 25 billionth app and you could win a US$10,000 App Store Gift Card (rules and regulations apply).

Our fingers are crossed that the 25 billionth download is the (SHAZAM)RED App for iPhone, iPod touch and iPad.

So why not go for the prize and fight for the end of AIDS while you’re at it? 

Download the (SHAZAM)RED App here.

Saturday, February 04, 2012

Turn the Super Bowl (RED) with (SHAZAM)RED




Calling all iPhone, iPad, and iPod touch users! You can use your (SHAZAM)RED App during tomorrow’s Big Game  for scores, stats, exclusive content, music and more.

How can you use it?  

During the Big Game

 • Tag the game for stats, up-to-the minute scores, special content and more.


At the Halftime Show

 • When you use (SHAZAM)RED to tag the performance you can unlock exclusive content and experience more by the Interscope artists performing. 


While watching Shazam-enabled Super Bowl Ads

• Be sure to look for the Shazam logo on screen or listen for a prompt from an announcer and start tagging.

• Enter to win a sweepstakes for a major prize

• Access to special offers and deals


So, whether you’re a fan of the Patriots or the Giants, watching the infamous Super Bowl ads, or tuning in for the spectacle of the halftime show - get ready to tag with the (SHAZAM)RED App! You’ll get more from the Big Game while helping to fight AIDS. 

Get the (SHAZAM)RED App here

Friday, February 03, 2012

Let’s Celebrate to Accelerate

Photo Credit: DATA
Guest Blog: Jamie Drummond, Executive Director of ONE

Ten years ago today, at a small press conference in New York, Bono and Bill Gates launched an activist entity called DATA, with start-up funds from Mr Gates, George Soros and Ed Scott.

I was one of the founders, along with Bobby Shriver and Lucy Matthew, and appointed the executive director. Though we started small, our oh so clever acronymic name stood for audacious goals: to campaign on debt, AIDS, trade and aid in partnership with African activists – in return for African governments offering more democracy, accountability and transparency to their citizens. We aspired to be data-based activists with a transatlantic bipartisan strategy, blending pop and policy, so that those with extreme global power would be forced to deal with extreme local poverty – and take the historic opportunity before us to end it.

This little unit evolved into ONE, and in partnership with others helped catalyse the Make Poverty History campaign, the Live 8 concerts and (RED), enabling tens of millions of people to take effective action against extreme poverty. Curiously, hardly anybody knows what all this, and the huge Jubilee Drop the Debt movement where we cut our activist teeth, really achieved.

Some think it achieved nothing or even backfired. So by telling you now the aim is not to blow our own trumpet but to sound a loud alarm, because if people don’t get to know about the wild successes of these struggles, as well as lessons learned from some big failures, they won’t get what’s at stake if progress stalls and programmes get cut back.

The statistics of success seem staggering. Maybe that’s part of the reason that people don’t know what’s been achieved; the super-sized statistics drown out more human-size stories. For example, since we and partners ramped up our campaigning for access to life preserving anti-AIDS medication, access increased – from only 50,000 people in Africa receiving the life-saving anti-retrovirals in 2002 to over five million people receiving the drugs in 2010. Such huge inhuman numbers have millions of human faces. Grace and Agnes are two HIV positive Ugandan activists who, when we first met them a decade ago, weren’t able to get the drugs they needed to keep them healthy. Their friends were dying in droves; surely they would themselves depart soon. They had formed a solidarity group, the AIDS Support Organisation, to sing to each other and find strength in the face of this daily struggle, and spread a hopeful message of AIDS prevention to those not yet infected. I recall our fury that these brilliant people would die so prematurely, leaving a generation of AIDS orphans. Yet just two weeks ago – ten years to the day after we first met them – we hung out with Grace and Agnes again, as the equatorial sun set on a veranda overlooking Lake Victoria. They are so alive and beaming with pride as they told us how, with a little help from their friends like Presidents Bush and Clinton, they’ve helped get nearly 300,000 more HIV positive Ugandans on to life-preserving, orphan-preventing medications.

Scale this up to 5 million across Africa, and 6.6 million globally, and we see an achievement on an epic scale. It is one of humanity’s greatest recent endeavours. Yet it is a tale rarely told. The story is similar in the spread of bednets and medications to beat malaria, which have cut death rates in half in 11 African countries. It is similar for education, with 46.5 million more children in school across Africa, in part because of dropped debts. It is similar for vaccinations: 5.5 million deaths have been averted through investments in the GAVI alliance for simple childhood immunisations. And it is similar for AIDS, TB and malaria, with the Global Fund, also set up ten years ago, saving over 100,000 lives every month from these three killer diseases.

It is hugely humbling to see a campaign you work for catch fire, shift from the margins to the mainstream and know that for each of the millions of lives changed, there are a million others on the other side of the planet across seemingly vast divides, who reached out in partnership. Real people believing in each other and working together to change the world.

But there is no room for smug self-congratulation as the struggles against disease, inequality and illiteracy are far from over, and especially as we learn the lessons of three scandalous oversights: on food security, on trade, and on support for African civil society and their drive for improved transparency and accountability.

Firstly, we were all far too late to campaign for increased investments into food security until the price of food spiralled out of control, hitting the poorest hardest. Still nearly a billion people go hungry every day. Thankfully, the combined leadership of Kofi Annan, Bill Gates and President Obama has put the importance of food security back on the map. But there’s still much, much more to do.

Secondly, we never got going on trade. Despite repeated efforts, the Doha Trade Round is dead, and the often promised Development Round has delivered nothing. Yet steps can – and must – still be taken, for example to support intra-African trade and integration, and provide greater access to all developed markets for African goods, quota and duty free. The better news is on investment as word of Africa’s booming economies has transformed perceptions. Ten years ago the Economist called Africa the “hopeless continent”. In December, the Economist wrote of an “Africa Rising”.

Thirdly, calls from African civil society for greater transparency and accountability have often been paid politically correct lip service, but real support was scarce. Now we’re trying to make up for lost time, in particular by backing activists’ calls for oil, gas and other extractive companies to “publish what they pay” governments for the right to extract natural resources. This will allow citizens to scrutinise official accounts and reduce space for corruption. Indeed, all public finances must be made more transparent and all projects more rigorously monitored for impact, especially by the marginalised – the very people these projects are intended to help. In the last ten years new technologies – led by the mobile phone and social media – make it now much more possible to turbocharge such transparency drives.

It’s an understatement to say that the world has changed utterly this last ten years, in some ways better, some worse. We’ve witnessed serious failures of political and corporate leadership bring on a devastating financial crisis. We’ve also seen that it is leadership from the people that is more often what inspires. From the Arab street to the millions of people delivering lifesaving support to each other on an epic scale we, as citizens and as organised global civil society, can change the course of history. In the face of such progress, and so many remaining challenges and opportunities, the abiding lesson must be that cynicism is unacceptable, apathy is the enemy, to care can be cool. There are grounds for optimism, for hope – for when we work together as one, across political divides, oceans, ethnicities, and beliefs we’ve seen we can achieve awesome results. With so much more to do forgive us if we celebrate – for it’s the best way to accelerate.

This post first appeared on the Huffington Post UK website