The (STARBUCKS) RED Card is back by popular demand. And let’s you turn ALL your purchases at Starbucks (RED). Every time you use your (STARBUCKS) RED Card, Starbucks will contribute 5 cents US to the Global Fund to help eliminate AIDS in Africa. All those cents add up and can make a real difference – especially as the medicine that’s needed only costs around 40 cents a day per person. Limited availability so get yours today!Available: At participating Starbucks stores in the U.S. and Canada and online in the U.S. Price: You decide how much money you want to load on the card. Minimum for online purchase is $15 (US).
(STARBUCKS) RED Double Wall Stainless Steel Water Bottle
Now you can help two causes in one: be eco-conscious while fighting AIDS in Africa. Available: At participating Starbucks stores in the U.S. and Canada and online in the U.S. Price: $19.95 (US) with $1 (US) being contributed to the Global Fund to help eliminate AIDS in Africa.
Tired of disposable cups for your coffee? Use the (STARBUCKS) RED Tumbler instead. Available: At participating Starbucks stores in the U.S. and Canada online in the U.S. Price: $15.95 (US) with $1 (US) being contributed to the Global Fund to help eliminate AIDS in Africa.
This blend of beans from East Africa is balanced and complex, with delicate acidity and a flavorful interplay of exotic floral and citrus notes. Available: 1 lb bags of (STARBUCKS) RED whole bean coffee available at participating Starbucks stores in the U.S. and Canada and online in the U.S. (STARBUCKS) RED 12 oz ground coffee bags also available at Target!
Price: 1 lb whole bean bag: $11.95 (US) with $1 (US) contribution and 12 oz. ground bag: $.075 (US) being contributed to help eliminate AIDS in Africa.
Here’s your gateway to the rich musical treasures of Africa. This compilation features Ethiopian jazz, Sengalese hip-hop and Malian Afro-pop.Great tunes by African artists, such as Alèmayèhu Eshèté, who's known as the "Ethiopian James Brown." Available: This summer only, at participating stores in the U.S. and Canada and online in the U.S. Price: $12.95 (US) with $1 (US) being contributed to the Global Fund to help eliminate AIDS in Africa.
(RED) on Facebook
(RED) on Twitter
Posts
5 comments:
the coffee rocks- superior flavor. nm
the (RED) waterbottle is sooo pretty.. and functional too! love it. and love that the RED cards are back -i've been scooping them and giving them to all my friends
I'm curious. Is the (RED) coffee fair trade certified? And, if not, what guarantee is there that the coffee was ethically produced, with the farmers in Africa getting paid fair wages?
Thanks,
John
John,
This is a great question. We reached out to our Starbucks partner and they had this to say: The (RED) coffee that is available in Starbucks is a blend of East African coffees, but is not certified Fair Trade. Unfortunately, there is a limited supply of African coffee that is Fair Trade certified. Just last month Starbucks and Fair Trade both went to Rwanda to expand on their collaboration to incorporate more farmers into the program and increase their quality and livelihood’s. Starbucks has invested in building a permanent local team and regional office in Kigali in order to be able to achieve this and other ethical sourcing goals.
By teaming with (PRODUCT)RED on this project, Starbucks will donate $1 U.S. from the sale of each one pound bag of (STARBUCKS)RED whole bean coffee purchased at a participating U.S. and Canada Starbucks store to the Global Fund. The money is intended to benefit children and adults living with HIV, helping save lives in Africa, a key coffee growing region for the company. Starbucks is committed to buying the serving the best coffee possible and has details available online for how that money is traced back to the people who produce coffee. Visit the following link in the Global Responsibility Report http://www.starbucks.com/SHAREDPLANET/ethicalInternal.aspx?story=pricesAndQuality.
This is so great to see. I have to say, I didn't really support Starbucks before reading this. I felt they were over priced and didn't really give back enough compared to how much they bring in and charge. I am thrilled to see them take part in such an amazing cause. If I go to Starbucks in the future, I will be spending my money on their Red products.
Post a Comment