This just in: video footage from (RED)’s Ghana trip with Elle Macpherson and Rocky Dawuni!
Also, below are some notes from Rocky, received after I posted our Postcards from Ghana blog.
--bn
From Rocky Dawuni:
Reflecting on the trip to Ghana with Elle Macpherson and the (RED) team brought back wonderful memories. One of the important things that dawned on me was the spirit of joy and happiness that permeated all our interactions. The highlight was when the members of the Wisdom Association broke into their praise song about (RED): "RED osee! yeee!" I then explained Elle’s mission in Ghanaian Twi language, which was met with singing and chants of "Elle! Elle!" It was a joy borne out of a mutual understanding that there was a genuine will to confront and persevere against this great challenge of our generation.
On our part, it was also the knowledge that bold new initiatives like (RED) are ushering in a new era of conscious commerce. An era when actions like making a purchase could have a transformative effect on others’ lives by providing lifesaving medication. As (RED) money flows through the Global Fund to all these places, I believe that our experiences will be an inspiration to others to use their voice to inspire their friends to make the (RED) choice and more companies to sign up for the cause until we create an unstoppable wave of joy in all the places in need.
Tuesday, July 31, 2007
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3 comments:
Thanks bn for posting this GREAT video from (RED)'s trip to Ghana in June. Watching the video does bring back wonderful memories for all of us.
I really liked this part from Rocky's comments about the video:
"On our part, it was also the knowledge that bold new initiatives like (RED) are ushering in a new era of conscious commerce. An era when actions like making a purchase could have a transformative effect on others’ lives by providing lifesaving medication. As (RED) money flows through the Global Fund to all these places, I believe that our experiences will be an inspiration to others to use their voice to inspire their friends to make the (RED) choice and more companies to sign up for the cause until we create an unstoppable wave of joy in all the places in need."
I don't think any of us could say it better. (smile)
Take very good care of each other, dear friends at (RED). Blessings will always surround our efforts for (RED).
I REMAIN....ALWAYS (RED) AT HEART, debbie :)
Why spend $199 on a product no one needs in order to give a lousy $10 to the cause? Give $199 to the cause @ http://www.buylesscrap.org/
Bet you won't print this!
spoke has nothing useful to do? set up a table at the mall and get donations. good idea. but if people want to buy stuff and (RED) gets some $$$ for arvs, what's the problem?
while you're at it, go boycott paul newman's products. same idea as (RED) except he is helping kids with cancer. in your view, he should never have started the business and just given all his money away. and asked all his fans to do so. do u think he would have gotten $200 million plus by doing that? not likely. and, his business will continue making money for these kids long after he is gone. isn't that as good a model as constantly asking for donations?
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