Take a tour of the (Gap) RED Room with Grammy Award-nominated singer Natasha Bedingfield in the latest video on (RED)'s YouTube channel! Natasha and our (RED) CEO Bobby Shriver guide you through the stars' hangout backstage at Grammys, where the green room has gone (RED) in support of the fight against AIDS in Africa. Natasha shows off (Gap) RED items in the room and also tells us why she's joined (RED). Many thanks to the (Gap) RED team for their hard work in setting up the room!
Wednesday, February 28, 2007
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2 comments:
perfect . . . i love this youtube and will link it. it is so great to see promotions like this . . . i hope it could be shown by the networks that support the (red) work and such, it may have and i may have missed it(?) but every moment of this night will be etched forever in these nominees hearts and minds, and (red) is now a part of those precious. it would be wonderful if this became a prototype for green rooms everywhere.
*i want a pillow =) *
so very proud of (red) and GAP for this. has there been feedback or new artists coming on board due to this? and is this a one-off event, or maybe this will be the standard from here on out? either way, it is amazing what love has done for the good work in africa.
thank you for sharing this. take care, and stay close,
sammi in seattle
Great idea~~ I love the setting of the Red room. I am a student at the University of Oregon and always get interested in health communication campaigns. I have paid close attention to Red Campaign ever since its birth. I am so proud of you guys and the Red room will let more and more people know the Red campaign. You are definitely doing amazing job to raise public awareness of the poverty and disease in Africa. I appreciate it a lot. I hope I could work for an organization which is dedicated to health communication like RED after my graduation.
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