Hey everybody,
Thanks so much for your comments. I like the idea of a “comparative advantage based on ethics”. Even more, I like the idea of a comparative advantage based on fun. What if we could tinker with the market so that you all you had to do was have the most fun? Sign me up.
…which brings me to my minor thought of the day.
Not to single anybody out but I have been thinking about our friends at Converse and, shamelessly, have come up with my personal...
...“Top five reasons Converse is (RED)”.
5) The more you wear them, the better they get. Put them in the washing machine, people.
4) When we met Converse, they immediately sent guys on motorcycles into Mali to buy traditional African mudcloth to make shoes out of them. Before we had a signed contract. (Who does that?). The result: the incredible mudcloth shoe.
3) Anyone making a record that is going to change your life is probably wearing Chuck Taylors right now (if they are wearing shoes at all).
2) Converse has a line of sneakers coming out for (RED) with amazing collaborators. Buying any of them will send money to the Global Fund. Sneaker people, stay tuned...
And my number one reason Converse is (RED)…
1) As long as Converse is a (RED) partner, I can wear sneakers to any business meeting I damn well please.
Let's Build (RED),
Colin
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7 comments:
*praying for (red) Burkenstocks* - it's the only shoe i can wear. but then again, it's not about me . . . .
but you go ahead and wear those cool tennies vicariously for me, okay colin?
i've been reading with some sadness the US's bend to Viet Nam and China in the WTO agreements, and failure of Doha Agreement and such. These trade agreements wouldn't have been so bad themselves if the African G20 was taken seriously or if China or Viet Nam, who is now moving in with commerce to regions of africa, took human rights and ethics and environmental concerns into serious consideration like you do. maybe we need to clone you over and over and over again.
But as they open another WalMart here in town . . . . .
i guess i only wish it was all as easy and fun and comfortable to do as many-times-over laundered Chuck Taylors! and that commerce was as trusting everywhere as the folks on bikes who were retrieving bolts of mudcloth before the bottom line was signed. wondering why ethics is a lost virtue. bet our folks in the factories in africa wish they knew too . . . .
thanx for all you do. you have no idea. . . . .you very well could make ethical commerce contageous, even cool.
stay close,
sammi
I loved it...I want it! Thank God I can wear sneakers everyday too while working and I will keep in mind to put mine in the washing machine. Can't wait to put my feet in one pair.
okay how about a comparative advantage based on fun with an underlying foundation based on ethics?
and you are so right about the Chuck Taylors, all my rock star and would-be rock star friends wear them.
are the beautiful converses you're sporting in the picture available on the converse website?
Do the (RED) Thing !
Brilliant slogan - will it be on the t-shirts, Colin?
Thanks for keeping us updated.
Take good care of yourselves.
Blessings always.
ALWAYS RED, debbie
Colin - i wanted to share this article with you,
http://www.buffalonews.com/editorial/20060709/1002521.asp
i know your a busy man, but this important and is why i'm so proud of the ethics end of (red).
We have a trade agreement with this country colin, and many deceptive products are still making it thru, and we need them and america as well as WTO to care. i really believe that i can trust that a (red) vendor supply me with a product that adheres to (red) standard, or i can find you or another in the organization that will verify it for me.
thank you, stay close,
sammi
I was wondering where one could pick up a pair of the converse "mets" sneakers? I have been wanting a pair of cons in the colour of blue for a while now.
Thanks.
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